CEO Michael Dell saw
his company slip from its premier position in 2001 and he knew he had to do something. He had been only 19 when he
took $1,000 and started Dell computers from his University of Texas dorm room. He built the company based on the belief
he could provide low-cost, made-to-order computers and sell them directly to consumers, thus cutting overhead costs related
to inventory and sales commissions to outside sellers. The company took off, but in 1991, Dell made a tactical error
that could have doomed the company. He decided to sell some computer at retailers such as CompUSA, Staples, and Sam's
Club. The company realized the mistake before it was too late. Since then, Dell has not wavered from its model.
But new trouble loomed. In 2001 the personal computer market collapsed and sales were so sluggish that Dell was forced
to lay off 1,700 employees, the first job elimination in its 16-year history. CEO Dell met with President Kevin Rollins
privately that fall to make plans for Dell's comeback. Based on sales figures, they felt Dell's performance in the marketplace
would improve, but their own performance was something else. Employee interviews showed Dell was seen as emotionally
detached and too impersonal, while Rollins was seen as antagonistic and autocratic. No one felt loyalty to the leaders.
Anger and resentment was building since the first mass firing. half of the employees said they would quit if they found
another job. Dell and Rollins realized they could not move the company back to its stellar performance without a motivated
workforce knew a mass staff exodus would doom them. If you were Michael Dell, what would you do to ensure your company's
comeback? (Taken from: Understanding Management, Daft/Marcic) You will find out in this Leadership Strategy Mastermind Group!
methods won't work anymore (like Dialing
Successfull businesses WILL wise up before it's too late!
How is YOUR Organizational Behavior? Do your employees
support Leadership? Are you constantly putting out fires? Do you have a large turnover? Do you know how
to change it?
How is YOUR Corporate Culture? Do new employees
gear up for the pecking order?...or Do they feel welcomed and encouraged? Do you know how to change it?
How is YOUR Leadership? Do you have the skills to
lead your employees into a Positive Organizational Behavior?...a positive Corporate Culture? Do you know how to change
Wyman Hamilton, ED, Galleria
Woods Retirement Community
I just wanted to take a minute
to thank you for all that you have done for Galleria Woods and its residents.In
a very short period of time you have made a huge impact on the marketing department and our residents.Your positive attitude, work ethic and caring spirit is an example to us all.Thank you for all you do.If there is anything I can do for
you, please let me know.
Rita Young has demonstrated an entrepreneural spirit
with an emphasis on excellence, endurance, and enthusiasm resulting in successful endeavors. A positive attitude blended with
a steady faith positions Rita for many more accomplishments which will encourage others with endearing leadership. Gary Hodges”September 10, 2009, Gary Hodges, TV Station GM/Mid America Cable Sales
and Relations Rep , Trinity Broadcasting Network
“I had the opportunity to work with Rita Allen on more than one professional Board. She is a
pleasure to work with. Rita has an amazing, upbeat outlook and always offers unique insight. She is reliable and responsible.
You would be lucky to work with her.” May 19, 2009, Caryn Tarradas,
Corporate Firefighter , Capstone Development International, LLC
“Rita Allen's energy and enthusiasm along
with her dedication and expertise has always made her a valuable asset to Network Birmingham. I look forward to an exciting
year with Rita as president of this great organization!” September 5, 2009, Linda Brooks Geiss, Founder,
CEO , Women's Exchange, Inc.
Intentional Engagement Leadership Strategy Mastermind Group
We will strategize around managment functions of planning,
organizing, leading, and controlling. We will identify and describe emerging elements and examples of the changing management
paradigm. We will also strategize how to incorporate Social Media into your present business plan to
exponentially increase your ROI. Location TBA. Group limit - 12.
Specialties: Bachelor's Degree in Sociology, Master's Degree in Liberal Studies with concentrations in Public Administration,
Emergency Management and Counseling. A second Master's Degree after just two more classes, in the science of Management.
Ability to strategize, reach the heart and render change, individually or corporately. Actions delivered by rote will soon
dissipate; actions delivered from the abundance of passion and motivation can change the world. Marketing: Grew Galleria Woods
Retirement Commumity (Entry Fee CCRC) from 62.5% to over 99% occupancy in just over 2 years through speakingengagements, mass marketing (including social
media) and personal connections. From 1982 to 2006, Rita enjoyed her own, very successful, performing arts
school teaching private voice, public speaking, leadership, personal development, wellness, motivation, stage presence and
stress/anger managment. She has trained hundreds, from ages 5 to 90, from all walks of life. Rita's company captured
35%+ of the market share for over 10 years. Her leadership spans across industry and position, from VP to Volunteer.
Her Linkedin Profile elaborates on many of her leadership roles. LifeStyle Leadership & Mastermind Facilitator.
2,000+ connections on LinkedIn.
Concert Soloist & Music Instructor
Published Author & Consultant
Motivational and Inspirational Keynote Speaker
Copyright 2015 Rita
Young Allen, The Rya Group, All Rights Reserved. Information from this site may be reprinted or quoted by members
of the media, provided a specific credit be given to Rita Young Allen